Automation, made to measure.

ChatConvert designs, builds and runs AI automation for brands that sell in DMs: custom logic, RAG agents, your own dashboard and voice call follow-ups.

How bespoke works · See the Pro plan (beta)

People ask the price in your DMs, wait, and buy somewhere else. ChatConvert answers every one of them in seconds, with the product, the price and a link to buy. Your team only hears about the buyers who are serious.

How bespoke is done

1. We read how you sell. Your chats, your catalogue and the questions buyers really ask.
2. We map the conversation. What a buyer says, what a browser says, and what each one gets.
3. We build the knowledge. Catalogue, specs and policies the AI answers from, refreshed every night.
4. We write the agents and the logic. Reply agent, lead scoring, follow-ups and voice calls, with your rules.
5. We build your dashboard. Leads ranked by intent, alerts for serious buyers, reports you read.
6. We connect your channels. Instagram, WhatsApp on the official API, and calls.
7. We test it on real conversations. Your past chats replayed through the new system before it goes live.
8. We watch it and keep changing it. Live chats read, fixes made, changes added. No revision count.

Why bespoke

• Hours back, every day. The questions your team answers fifty times a day get answered without them. TimeLabs sends about 200 AI replies on a normal day that nobody had to type.
• Buyers apart from browsers. Every chat is scored from what the person says: the product, a budget, a size, a date. Someone who types "price?" and leaves is handled by the system. Someone asking about delivery to their pincode is flagged.
• Serious buyers get your best people. Your team spends its time on the chats that are close to paying, and opens each one with a summary of what the buyer wants already written.
• Everyone gets an answer. Every message is answered in seconds, at 2 pm or 2 am, in the language it was typed in. Nobody waits for a shift to start.
• No lead slips through. Every number, every request and every "call me" is logged on a list someone has to tick off, and the hottest ones land in your email as they happen.
• Follow-ups by voice. When a lead goes quiet or asks for a call, a voice agent can ring them, ask what held them up and book a time with your team. Included in Max; the calling charges are billed as used.
• Answers that are true. The AI answers from your catalogue and your policies. It does not invent a price, a size or a delivery date, and when it does not know, it says so.
• You learn why people do not buy. A weekly read of what people asked and what stopped them, so prices, photos and offers change for a reason instead of a hunch.
• It changes when you do. A new collection, a new offer, a new rule. Tell us and it is changed and tested. There is no revision count.

Case study: TimeLabs Co.

Custom watches, sold mostly through Instagram DMs. Live since August 2026. Our first bespoke build runs their inbox. Read the case study

• 441 people messaged in the first week of AI replies
• 3,000+ automated messages in a normal week
• ~200 AI replies a day, in English and Hindi

From comment to order

One comment. One sale. Nobody on your team typed a word.

1. Someone comments on your post. They type "price" under a reel. Within seconds there is a public reply, so everyone scrolling sees you answer.
2. A DM lands in their inbox. Instagram allows one private message per comment, so it opens with a button. One tap and the chat is open.
3. The product, with its price. The card is the product from that post, with the price from your website and a link to buy.
4. Questions answered in their words. Hinglish, a slipped letter, a few messages in a row. They are read together and answered from your own policy pages.
5. Your team meets only serious buyers. Asking about cash on delivery after seeing the price marks a real buyer, so that chat is flagged. Everyone who was only curious got their answer and needed nobody.

1. priya.s comments: "price?"
2. Public reply: "Sent you a DM with the details."
3. kora.jewels: Hi Priya! Thanks for the comment. Tap below and I'll send you the details here. [Show me]
4. Customer: Show me
5. Product cards: Aurora Diamond Ring (₹24,999), Luna Silver Hoops (₹1,899)
6. kora.jewels: That's the one from the post. Anything else you'd like to know? (quick replies: Delivery, Returns, Talk to us)
7. Customer: cod available hai?
8. kora.jewels: Yes, cash on delivery is available on orders up to ₹30,000.
9. (Serious buyer: your team is told)

The film: Why most DMs never become orders (0:27)

Hundreds of messages a day, most of them asking the price. This is what changes when every one gets an answer and only serious buyers reach your team.

Transcript: Every day, hundreds of people message your brand. Most just ask the price. And never buy. ChatConvert builds bespoke automation around your business. Junk, filtered. Serious buyers, straight to your team. No lead missed. Doing nothing costs far more than the setup. More conversions. More revenue. ChatConvert.

After you book a call: From one call to a team that only talks to buyers.

1. Book a call. Tell us how you sell today and where chats go quiet. That is the whole first step.
2. We read how you sell. Your past DMs, catalogue, prices and policies, read before a line is written.
3. You approve the plan. A written map of what every kind of buyer gets at every turn. Change what is wrong.
4. We build it. Knowledge base, agents, follow-ups and your dashboard, written for your business.
5. Channels connected. Instagram through Meta's own login, WhatsApp on the official API, calls if you want them.
6. Tested on real chats. Your past conversations replayed through it before any customer sees a reply.
7. Live, and kept changing. We read what it says, fix what is off and add what you ask for. No revision count.
8. Buyers reach your team. Every message gets an answer in seconds. Only the people ready to buy reach a person.

Prefer templates? Pro and Free

Pro is in beta. The templates, the builder and the engine behind them are live and in use. We add to them every week, and the people on Pro decide a lot of what comes next.

• Templates for twelve niches. Fashion, watches, beauty, jewellery and eight more, each written around what its buyers type.
• Free text, read for your niche. Typed questions are read the way your buyers ask them. "Waterproof hai?" gets the line from that watch's own description.
• An AI prompt written for you. Bring your own AI key and the prompt is already written from your website, catalogue and policies. Edit it in your dashboard.
• A builder made of blocks. Keywords in, carousel out. Conditions, waits and questions when you want them.
• Your products in the chat. Synced from your website every night, or added by hand with photos and keywords.
• Inside the rules. Follow-ups and waits stay inside Instagram's 24-hour window on their own.

Pricing

• Free: $0 forever. One DM reply and one comment reply from a template, worded your way. Free for as long as you use it.
• Pro (beta): $200 every 3 months. Templated automation you set up and run yourself. Niche templates, the full builder and product carousels.
• Max (full ai infrastructure): $830 one-time setup (₹80,000 in India, WhatsApp official API included), then $200 a month. Full AI infrastructure, built and run for you the way we run TimeLabs. You tell us how you sell. Our developers build it and keep changing it.
• Bespoke: priced on scope. For brands whose automation has to reach past the inbox: the store, the CRM, shipping, several brands. Everything in Max, scoped to your whole business.

Max is a one-time setup and then $200 a month, with AI included: a $40 credit when it goes live, then usage is billed. Bespoke is priced on scope. Pro is paid every 3 months, on WhatsApp, in your currency, and Free is free for good. On Pro, AI is optional: bring your own key at no charge, or add Managed AI for $40 a month. Compare every plan

Use cases

• Comment to DM: Everyone who comments a keyword gets a DM with your link, or the product and its price.
• Instagram auto reply: Every DM answered in seconds: the product, the price or your policy.
• AI chatbot: AI that answers from your own website, and says so when it does not know instead of guessing.
• Built for India: Hinglish questions, COD answers, prices in rupees and WhatsApp for buyers who are ready.

For your niche

• Fashion: Sizes, COD and the exact outfit from the reel.
• Watches: Warranty, strap sizes and the model from the reel.
• Beauty: Shades, skin types and ingredients, answered with care.
• Jewellery: Hallmarks, ring sizes and the piece from the post.
• Home decor: Dimensions, delivery charges and custom sizes.
• Food and bakery: Menus, delivery areas and custom cake orders.
• Fitness: Fees, trial classes and batch timings.
• Coaching: The free guide, course fees and batch dates.
• Real estate: Price, location and site visits, with numbers collected.
• Electronics: Specs, warranty and EMI questions.
• Wellness: Consultations, usage and one gentle follow-up.
• Events: Ticket links, dates and bulk bookings.

Guides

• Instagram's 24-hour messaging window, explained
• How to set up comment to DM on Instagram, step by step
• Instagram DM reply templates for D2C brands
• Instagram automation rules: what Meta allows, and what gets accounts in trouble

Questions

What does bespoke automation mean?

We build the automation around how your business sells instead of handing you templates. We read your chats and your catalogue, write the logic, build the AI agents and your dashboard, test it on real conversations and keep changing it while you use it. That is how the TimeLabs Co. system was made.

What is the difference between Max and Bespoke?

Both are built and run for you by our developers, with unlimited revisions. Max is full AI infrastructure for your Instagram and WhatsApp: custom logic, your own dashboard, RAG agents and voice call agents, for a one-time setup and $200 a month. Bespoke reaches further into the business, with store, CRM and shipping integrations or several brands in one system, and is priced on scope.

Do I need a developer to set it up?

No, on any plan. On Max and Bespoke our developers build and run everything, and you do nothing. On Free and Pro you set it up yourself: connect Instagram with one button, switch on a template and adjust it in a builder that works by dragging blocks.

How does the AI work, and what does it cost?

On Max and Bespoke, AI is included: a $40 credit when your build goes live, and after that we bill what it uses. On Pro it is optional: use your own API key at no extra charge, or Managed AI at $40 a month for 8,000 AI replies. Either way it answers from your website and the facts you give it, and says so when it does not know instead of guessing.

Is WhatsApp included?

On Max and Bespoke, yes, through WhatsApp's official Business API. Meta's own WhatsApp charges, where they apply, are separate. Free and Pro are Instagram only.